Jay-Z Gives Nike a Deadline for Kevin Durant

0822_jayz_nike_970-630x420

An interesting two-on-one is shaping up in the basketball sneaker game: Jay-Z and Kevin Durant vs. Nike (NKE).

Durant, who is represented by Mr. Z’s Roc Nation, has given Nike until Wednesday to match a 10-year sponsorship offer from Under Armour (UA), according to ESPN. The deal is worth between $265 million and $285 million.

Read the remainder of this article at BusinessWeek.com

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s